Tag Archives: Twitter

How To Write A Great Tweet And Get Reach

Buffer and Jimmy Hang of Twitter for Small Business @TwitterSmallBiz (our new partner), co-hosted a webinar last week with great suggestions on how to get more clicks, retweets, and reach. We’ve summarized some key points and how you can optimize your tweets to get shared by the CoPromote community.

Click through to Fast Company‘s excellent and comprehensive post for the details.

1. You want your followers to take actions that will benefit your business.

Twitter users follow a median of six brands on Twitter, looking for things like interesting and fun content, news and updates, discounts and promos and more. 

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2. Keep tweets conversational.

Think about how your content will be consumed by your followers. Would they want to retweet it or pass it along to others? Here are some conversational examples: 3030462-inline-i-3-3030462-a-scientific-guide-to-writing-great-tweets-how-to-get-more-clicks-retweets-and-reach

3. Use Viral Words And Phrases To Get Retweets

Salesforce found that tweets that specifically ask followers to “retweet” receive 12X higher retweet rates than those that do not. Twitter_101__How_To_Get_More_Clicks__Retweets__And_Reach___Fast_Company___Business___Innovation 3030462-inline-i-6-3030462-a-scientific-guide-to-writing-great-tweets-how-to-get-more-clicks-retweets-and-reach So the general rule that action words make for stronger, more compelling writing is also true for tweets.

4. Optimize for Your Goal

Tweet with a goal in mind. Include a strong call-to-action with a link to your website. 3030462-inline-i-7-3030462-a-scientific-guide-to-writing-great-tweets-how-to-get-more-clicks-retweets-and-reach

5. Keep It Short

Research by Track Social on 100 well-known brands popular on Twitter found that the sweet spot for tweet length is right around 100 characters.

6. Photos and video can make content twice as engaging

Rich media like photos and Vine or YouTube videos to drive retweets–it can double engagement with users.

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CoPromote works to get your tweets viral to the right audiences, so remember to follow these tips when setting up your posts for sharing – and just importantly: engage your audience to increase your reach! You put all that work into setting up the post, get the most of out it by following up and engaging your new audience to build loyalty.

Twitter Joins CoPromote, Offers $50 In Free Twitter Ads

Great news, CoPromoters – Twitter has joined CoPromote!

@TwitterSmallBiz is the social network’s channel for “tips, best practices and case studies to help your small biz succeed on Twitter.”

CoPromote is home to over 350,000 small businesses, entrepreneurs, and content creators sharing thousands of posts and reaching millions of people on Twitter every day.

To celebrate our partnership, @TwitterSmallBiz is offering a special deal in their first promotion on CoPromote: $50 worth of Twitter Ads – free! Watch for their promotions in your pending requests, and share this great offer with your followers. Screen Shot 2014-05-08 at 6.09.35 PM

We are very excited by this opportunity, and look forward to much success with the @TwitterSmallBiz team!

[Not on CoPromote? Join here, free: https://copromote.com/register.php]

Social Media, Headliner’s Domain, Tops Internet Activity

400x300-icons-1Who is using social media, and how are they using it? The answers to that question are forever shifting, so it makes sense to stay on top emerging trends. A recent post at Buffer shares 10 stats that may help you rethink your social media strategy.

For example:

  • The fastest growing demographic on Twitter is the 55–64 year age bracket.
  •  189 million of Facebook’s users are ‘mobile only’
  • Social Media has overtaken porn as the #1 activity on the web

Why you may want to reconsider your social media strategy:

  • If you have a “one size fits all” approach to social media, you might be missing out on targeting a growing demographic by not marketing to them differently. 
  • If you’re not making your content mobile friendly, you are not maximizing your potential reach. 
  • If people spend the majority of their time online sharing, commenting, and replying to each other’s content on social media, you should be a part of that conversation. 

How does Headliner fit into the mix?

  • Headliner’s community is as varied as the content they generate. From musicians in their 20s to bloggers in their 30s and small businesses that cater to a wide age range, Headliner’s community is actively sharing thousands of pieces of content daily and providing members tools to custom target heir campaigns. 
  • Headliner’s recommendations post as status updates directly in people’s news feeds, making content easily accessible to anyone, on any device, anywhere. 
  • Headliner provides a platform that enable content creators to promote each other, and the tools to measure the resulting engagements. By helping you reach others and giving you the metrics to optimize your strategy, Headliner makes it possible for you to create ongoing conversations with new users, each and every time your content is shared. 

To learn more about Headliner’s features or join our rapidly growing community, go to: www.headliner.fm. As always, you can reach us on Facebook, Twitter, Tumblr, live chat, or email, and we’ll gladly brainstorm with you.